Exhibition Design :
It is a proposal for exhibition design by Yuhan, one of Korea's leading pharmaceutical companies.
As a space for presenting new drugs, a design derived from representative symbols such as pills and crosses is presented.
The exhibition space and counseling space for business were separated, and separation is made to provide a comfortable environment for customers who are having counseling service at Yuhan.
Spatial Relationship Diagram
People who use medicine are mostly sick. Cold, hard and painful medicines feel negative.
Escape this feeling and give a warm, softer image to be more accessible.
The drug is not just for treatment but for a better future and it positively displays
the company's image to overseas buyers.